The Galerist Journal
Notes for working photographers.
Delivery, workflow and the business behind the camera — practical, sourced, and written by a photographer who shoots. New articles every week.
Featured · September 23, 2026 · client-facing
The delivery email that gets photos actually seen
A practical playbook for delivery emails: subject lines, previews, thumbnails, CTAs and follow-ups—so your clients open, view and act on the gallery you sent.
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September 16, 2026 · workflow
Proofing workflow: from client selection to final delivery
A practical, time-tested proofing workflow for photographers and videographers: intake, cull, proof, revisions, final delivery, and archiving—plus templates and checklists.
September 14, 2026 · workflow
How AI face search changes gallery delivery for your clients
Practical guide for photographers: what face search does to delivery, the risks (privacy, accuracy, law), and a concrete checklist you can use in client contracts and workflows.
July 21, 2026 · delivery
How to deliver photos to clients in 2026: the complete guide
Every delivery method compared — file transfer, cloud drives, USB and client galleries — plus what clients actually expect, the mistakes that cost repeat business, and a checklist you can use on your next shoot.
July 14, 2026 · business
Client gallery pricing: the honest math of subscription vs pay-per-gallery
Gallery platforms cost €10–50 a month — great value if you deliver weekly, quietly expensive if you don't. Here's the arithmetic nobody puts on a pricing page, with break-even numbers you can check against your own year.
July 8, 2026 · video
4K video delivery for photographers: what platforms don't tell you
You filmed in 4K, edited in 4K, exported in 4K — and your client watched it in 1080p without knowing. How gallery platforms quietly handle video, and what to check before you deliver your next film.